foxy's lesson
the clip we just watched kinda made me confused it was random things cut together, with fast cuts between each other and it was loud music.
the min age or the max age is from 13, 15, 18
status.
gender male female
class s.e.s. high class/ middle class/ low class
educated
race white/ black/ asian
income the wage
mobility transport
location where they live
census, clusters, people?
population in the uk is 66.02 million people
demographic
marketing
Geodemographic profile (for product)
aim at
England and Japan and Sweden
main priority is age, gender, income, race & ethnicity
advert (commercial)
mail, show exhibits, web promo, email, youtube, Instagram, twitter and Facebook
product - poster - ad buyer persona by the same person
within this lesson we learned a lot on how to pick the audience for the project and we got shown an advert that foxy did, he showed us demographic and geodemographic which is showing us the population and then going further to cut the selection down for example a video game is made for a male in his twenties and lives in the uk and makes a decent amount of money.
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