I am aiming my posters to the ones who dare to be different, aiming it at dr martens lovers the mods and rockers and the skin heads or those who just want to be different but with style.
secondary research stats - pie charts demographics - interpret ad storyboard - shot data - relatable - repeatable question and answers - several observers data - validity - believable Secondary research Looking at Dr marten Airwairs reviews it shows the majority of the people who have brought them quite enjoy the colours and how comfortable they are screen shot from the website showing the ratings of the different categories and the overall which are pretty high ratings the lowest being 8.7. This is the evidence from the reviews on the 1460 W Boots my secondary research has come straight from www.drmartens.com/uk/en_gb/p/11822600 with the written reviews from actual costumers who are some what satisfied with the product that the brought and how comfortable they are and how stylish they are. I found someone on youtube reviewing a pair of 1460 W Boots and even though at the start she says they didnt fit her and that wearing them made h...
https://educwaac-my.sharepoint.com/:b:/g/personal/404201_edu_cwa_ac_uk/EUue1mvBa3pMj6eDQznlOgkBp24uPk9rRoH5UUFuXwH9GQ?e=Q83cIc this is a link to all my paper work that I did for my video my story board and risk assessments.
The Animas vibe Advert My target audience is based from the age of 8 to the age of 25 and either male or female and it is to someone with type 1 diabetes who take insulin, about four hundred thousand people in the UK would most likely be interested in this because that is how many people have type 1 diabetes in the UK, (fact from JDFR), and twenty-nine thousand of that number are children. The outline to my advert is that it’s going to be like a sales pitch like the hoover adverts I am going to show the pump first with my character holding it and saying what it is, then I will cut to someone who still injects with an insulin pen and with a voice over saying why the Animas vibe is the better option and why injections isn’t as good projecting the pros and cons to the pump and the pen, then I’m going to cut back to the character holding the pump telling everything that comes with the pump and how much one coasts which is of £2,000 (that’s just the pump on its own) and what it ta...
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